Friday, December 19, 2008

Four top tips for working with website designers

Many coaches have told me that one of the most daunting challenges you face as a non-techie who wants a website is the prospect of finding and developing a working relationship with a website designer. So if you want to know more about how to find the right website designer for you and how to develop a win-win working relationship with them, take a look at these four tips...

1. It is perfectly possible to discuss website design in plain English

Just because website designers specialise in a particular field with its own technical vocabulary, it doesn't mean that they can't talk with you in good old plain English. And if there is a technicality that's best explained by a jargon word, a good designer will be able to describe to you, in simple terms, what the jargon means.

As I explained in my free bulletin, I do believe that it's important for you to acquaint yourself with a few of the most frequently used website words, just to put yourself at ease. But it's even more important for you to find a designer who is capable and willing to develop a relationship based on open and clear communication with you. Some designers use jargon with conscious intent to bamboozle you. Some just bamboozle you anyway, without even realising that they are doing it. Avoid both! As a coach you know the importance of clear communication. Don't settle for anything less when it comes to choosing your website designer.

2. The price you pay is related to the amount of preparation you do

Most coaches don't have a large budget for your website. And many of you are very concerned about being overcharged for something that doesn't meet your needs. I also know that a lot of you are so busy working that you don't have time to devote to developing your website. But the old equation applies... if you haven't got much of a budget to throw at your website, you need to give it your time and attention.

Don't fall into the trap of thinking that the first step you have to take along your website path is to find a designer. If you take the time to prepare your requirements first, you will have clarity on what to talk with potential designers about, and you'll end up with a far superior website, saving yourself a lot of money along the way too.

The best way to prepare is to produce a project description containing your style, structure and content specifications, along with your technical and practical requirements. Having all your copy written in advance makes a huge difference too. So before you even start looking for a website designer, get thinking, planning and writing.

3. Beware of website design 'package deals'

All you need to pay for when you get your website designed is the design of the website! That may seem obvious, but there are plenty of design companies who bundle their website design offer with some form of ongoing maintenance or hosting fee. Yes, you need hosting and your website will need maintenance too, but these elements should not be mixed up with the design part of the deal.

These package deals usually involve the design company retaining some form of ownership over your website. This goes totally against your interests, so be very careful before you lock yourself into any kind of ongoing deal. It's perfectly okay to ask about ongoing maintenance and hosting, but make sure these are kept separate from your design contract. And, most importantly of all, make sure you retain control of your own website.

4. Website designers are not marketing experts

The truth is that what most website designers do best is design. They may operate at the more technical end of the spectrum or the more arty end, but either way, they're not marketers. Their job is to design a website for you (a) that looks good on screen and (b) that works - technically.

Of course you need both of those elements. But it's every bit as important for you to make sure you create a website that gets you clients. A website that does the business of marketing your services to your target market effectively. So do, by all means, ask your designer for advice, but don't forget that although the advice they give may make perfect design sense, it's entirely possible that it will be less valid when it comes to marketing your coaching services.

If you can find a website designer who does know their marketing stuff, fantastic. Otherwise, educate yourself as far as you can on how to use a website to get clients and make sure your website designer builds it into the design for you.

by: http://www.upublish.info

Monday, November 24, 2008

Can you modify Your Own Affiliate Marketing Website

There are some myths in affiliate marketing, which attract many individuals to it believing they are true. First is they think handling an online business is easy and second, they think that one can make a good fortune through internet marketing in an instant. Probably not even 10% of those who are into affiliate marketing generate profits in just a short span of time for more helps visit on www.affiliate-directories-online.com. There may be some who fortunately obtained overwhelming success in just a short span of time after setting up an affiliate program, but not a majority of them can certainly say they only had luck.

For instance, affiliate marketing o.k., popular in Europe, is an online business opportunity that gives fortune to those who employ effective strategies for online business. Some may say they are not making money in affiliate marketing, but there are also testimonials of tremendous success like in wine affiliate marketing, like me.

If you are planning to start an affiliate program, one of the things you have to understand and consider is having your own website or go on www.success-affiliate-marketing.com, not just an ordinary website but something that looks professional. How do you design an affiliate marketing website? What are the easy steps to build one? First, you must have already decided on the theme or niche of your website. It would be better if you already have an idea what products or services to offer as this would help you realize the design and lay-out of your web pages.

Now, you can begin developing your WebPages. There are page generation tools and fast launch sites provided online; you just have to search for them because these can effectively contribute for your site development.

Designing an affiliate website, for example like wine affiliate marketing site, on your own would be cheaper and more interesting. You can personalize it and make it just appropriate to your chosen niche. In the process of building your website, you may also elevate your knowledge in Information Technology and the use of computers, software’s and the Internet.

Now, the key to drive visitors to your website is to have high quality content; thus, the next thing you must pay attention to in designing your marketing website is this. There may be several other factors that contribute to the success of your affiliate marketing site, but a good content is one of the most effective catalysts.

Grow from where you started by learning about use of keywords for search engine optimization and implement them in your content. Update your site on a regular basis or add new WebPages. Make sure to inform your prospects about the current updates in your site. You can make use of newsletters to accomplish this. Continue to educate yourself on how to enhance your website and soon you will find yourself successful in affiliate marketing.
www.affiliate-windfall-secrets.com
Article Source: http://www.upublish.info

Friday, November 21, 2008

A Marketing Strategy for Winners

A marketing strategy can either make or break your business. As you know, there are many different aspects to a good marketing strategy. You may be wondering which marketing strategy is right for you. Also, how do you know which marketing strategy really works? The best marketing strategy is the one that gains profits. In this article, we will discuss the various aspects of a great market strategy.

The first marketing strategy you should look into is your website. Make sure your web design is eye catching and easy to maneuver. A marketing strategy you can add to this is to have attractive pictures or illustrations that get your customers attention. This is always an important marketing strategy.

A second marketing strategy is to promote you product. Any marketing strategy will tell you to get yourself noticed. Different aspects of this marketing strategy are to send out flyers, business cards, post cards, etc.

A third marketing strategy is to use an autoresponder. This automated form of a marketing strategy is commonly used. Using an autoresponder to send out advertisements of your product is fast and convenient. Everything is done by email.

Another marketing strategy is to use a slogan or logo. This is a great marketing strategy because it is a way for people to easily remember your business. If they remember or recognize you, they are likely to use your website.

Another powerful marketing strategy is to use an SEO (search engine optimization). Using this will attract more people to your sight. This is because when they do a search for a particular service or product, the SEO will make sure your site is listed at the top of the search results.

A very important marketing strategy is to have a great price for your products or services. This marketing strategy is an absolute must. If your prices are not great, you will never have any business. Try to show people why your prices are so great to entice them to make a purchase.

Finally, the last marketing strategy is to have good public relations. With good public relations, your business will prosper through word of mouth. Allow customers to submit feedback of your business. Place positive feedback and testimonials on your website. It makes your business look good and customers tend to prefer to use businesses that have positive feedback.

As you know you what a marketing strategy that will not leave you with empty pockets. In reality, any marketing strategy is going to cost you a little bit of money. But if you look in the right places and follow some good advice, your marketing strategy should leave you coming out on top.

Jay Moncliff is the founder of
http://www.marketing-rentable.com a website specialized on Marketing, resources and articles. For more info visit his site: Marketing

Article Source: http://www.upublish.info

Wednesday, November 19, 2008

http://www.upublish.info/indexser.php

The cool thing about internet marketing is that it is a cinch to sign up for the top affiliate marketing programs. However, the skill that is required to promote products via affiliate marketing frequently eludes people. The goal of this article is to show you how to create the perfect affiliate marketing website that promotes your product to buy the product in the most persuasive way possible.

The first thing you need on your affiliate marketing website is a compelling headline. This is the first thing that people will see when they land on your website, and you literally want your headline to stop them dead in their tracks and encourage them to keep reading your affiliate marketing website. Writing a headline for your affiliate marketing website is beyond the scope of this article, but for great examples of headlines, study the works of copywriters John Carlton, Michel Fortin, Kevin Hill, Dan Kennedy, and Gary Halbert. They are the best copywriters on the planet and know how to write attention grabbing headlines. Search for their works online and use their examples to create your own attention-grabbing headline you can place on your affiliate marketing website.

The next thing you need to do for your affiliate marketing website is maintain your prospect’s interest. This is done by agitating the problem they are trying to solve or tell a compelling story to which your prospect can relate. The only way you can maintain attention of your prospect on your affiliate marketing website is to study their wants and desires. If you don’t do basic research on your prospect, your affiliate marketing website will just collect digital dust on the internet.

How long does your affiliate marketing website have to be? There is not set rule. One famous copywriter one said an affiliate marketing website should be like a woman’s skirt: short enough to be interesting, but long enough to cover everything. Imagine selling your affiliate product to your best friend—what words would you use? This will give you an idea on how long the copy of your affiliate marketing website should be.

Should you put graphics on your affiliate marketing website? Good question. In some niches, graphics increase response, and in others, it decreases. Look at what other affiliate marketing websites look like in your niche and see what graphics they use.

Finally, you need to have a strong call to action on your affiliate marketing website. What do you want the prospect to do? Obviously, you want the prospect to go from your affiliate embarking website to the “money page” where the actual product is sold so you can get a commission.

It is a sad truth that most affiliates don’t make enough affiliate commissions to pay the monthly utilities bill. With these basic hints of how to build a converting affiliate marketing website, you’ll be way ahead of your competition.

To discover how to create converting affiliate marketing websites from one of affiliate marketing masters, go get this free video

Russell Brunson has been a successful internet marketer over the last 4 years, he is actively helping other people to achieve their goals online. For more information go to Internet Marketing also located http://www.DotComSecrets.com

http://www.upublish.info

Wednesday, November 5, 2008

How and where can you find your best niche market

The major internet marketers all suggest that you should find your niche. They go into detail on how to find keywords while drilling down to find your best niche market. Then, either finds PLR articles or goes to an article site like ezinearticles.com and fined some content. The best way to get content, but very time consuming is to write own articles. Consequently, the next step they tell us is to create a simple website about your niche. This can either be done with software like FrontPage, Dream weaver, or many free products on in the web. Then do some basic SEO and then your good to go. Now, you have a great site with loads of content. So, sign up for Google Adsense and sit back and wait for the money to roll in. Now you are going to wait, and wait, and wait... Everyone tells you that in order to make money you need clicks and customers. But, none of the gurus really tell you how to find those customers. One of in the best ways to find visitors for your website is article marketing. All you must do is simply is write a short 300 to 500 word article on your niche subject. The beauty of this system is it is simple and works fairly fast. Just write about a keyword on your niche market that you haven't used yet. Include the keyword in the Title, 1st paragraph, maybe once or twice throughout in the body and in the last paragraph. It doesn't have to be very fancy. Just make the article informative. You can research the subject on in the internet, your local library or my favorite place, a Borders bookstore and cafe. =I usually buy a glass of ice tea and a cookie and jot down information in my notebook I acquire from reading some of in the books there. I always put the information in outline form. And, I always read a few sources. Then, when I go home I can use the outline to help me write the article. This is a great way to write your own articles without plagiarizing someone else. The last part of your article and the most important part for getting traffic is your resource box. This is your advertisement to get people to your website. Your resource box also does double duty with providing you with the very important backlinks to your website. Backlinks help you with Page Rank in Google and help you rank better in the other search engines. Take a line or two and describe yourself and your website. Then put a link to your website and use a keyword that you would like pointing to rank better and be found in the search engines with. Submit your article to a few sites like ezinearticles.com and goarticles.com. To locate more sites just search for "article sites." Then, repeat in the submitting process. You will discover that your article usually will take a few days to a few weeks before finding its way into the search engines. Providing your article is well written and informative, you will be surprised as to how many backlinks and new visitors you will receive.

by THOMAS KONGA

Thursday, October 16, 2008

How to Market Your New Ecommerce Website

Use search engine optimization - Experts agree that the best way to get your website noticed is to get listed as high as possible on the search engine results pages. And the best way to get listed on the search engine results pages is to search engine optimize everything on your website. Even the product descriptions that you use on your product pages need to be search engine optimized so that the search engine spiders will find your site faster and give you a high ranking.

Add useful content to your site as well as sales information - If your site is just one big sales pitch people won't browse through your site and chances are they won't come back. Add as much useful information as you can to the site to give the buyers some added value and to keep people coming back to the site. Add articles to the site giving people tips on how to use your product, or information about the product, or other information that is useful but also related to the product. This will also help your search engine ranking.

Form link networks with other sites - Getting links to your site from other sites is a great way to get noticed by the search engine spiders. Each link that you get acts like a personal recommendation to view your site and the search engine spiders will find your site faster when other sites link to you. Forming reciprocal link networks with other websites is a smart way to market your ecommerce site.

Use targeted advertising - If you're going to pay for advertising to get more traffic to your new ecommerce site it's important that you use a targeted advertising campaign. Find your niche and aggressively market to your niche instead of just doing blanket advertising. One of the benefits of starting an ecommerce site is that the Internet makes it easier for you to zero in on a particular niche so focus all your marketing efforts on that one niche and you'll be amazed at the results you get.

Once you have set up an ecommerce website you will need to market it. Marketing your ecommerce website is critically important to making your site successful. After all, no one can buy your products if they don't know your website exists. And because there are millions of ecommerce sites it's easy for websites to get overlooked online. Here are some tips for marketing your new ecommerce website:


by JENNIFER LOGANATHAN



Tuesday, October 7, 2008

Tracking Your Website Traffic

Getting visitors to your Web site is the essence of the success of your home business online marketing promotion. You can build the greatest home business Internet site but if its marketing and promotion doesn't bring user traffic to the site it's useless. Once those visitors are coming to your site your it is important to have tracking software that can let you know which pages they view and for how long and what brings them to the site and what page they are on when they exit the site. All this information helps you improve your site and the online sales process for your home business Internet marketing and promotion.
Your online marketing and promotion plan for your Internet home business should include the following goals:

* To get instant low cost traffic to your site so that your visitors can let you know if your Web sales copy works, if the order form is right, if the navigation is easy and if the opt-in e-mail offer is productive.
* To test whether the sales process you have set up online does the optimal job of converting your home Internet business' Web traffic into the greatest number of sales.

* To bring the greatest number of consumers to your Web site in the least amount of time.
* And to assure that putting your Web traffic marketing and promotion campaign on autopilot successfully grows your Internet home business.
When it comes to testing your Internet site prior to home business online marketing promotion a lot of entrepreneurs don't know how to test and what to test. The basics that you need to look at are the ordering process, the sales copy, the opt-in e-mail offer and the navigation of the site. The ordering process must be designed with the assumption that the consumer who buys from you has never done so online before. Make it so easy to navigate that the Web novice won't give up in frustration.

When looking at the sales copy on your site you want to pay close attention to how captivating your headlines are, how clear and influential the benefits are spelled out, that the guarantee is prominent and clear and that there is a strong call to action.
The opt-in offer must be prominent and very inviting. The point of testing this is to make sure that you're getting the contact information from that consumer. You know can lure them to your site time and time again until they say otherwise.

The most important thing to look at when testing your site's navigation is to make sure that someone who wants to buy your product or service online can do it in two easy clicks. More than that and you start to lose the interest of this instant-gratification audience - especially if your market is under 35 years of age.

by:ldb45


Monday, October 6, 2008

Effective Internet Marketing Strategies

If you own a website then you already know the importance of internet marketing strategies. You may have a terrific website offering an excellent product or service, superb design, content and functionality but if you do not use the right tactics, your site may not attract the all important highly targeted traffic that you desire.

Getting a lot of traffic onto a site has very little to do with the site itself but with how the webmaster or site owner advertises it. With hundreds of competing sites, you must employ the most effective internet marketing strategies that will truly deliver results.

There are many internet marketing strategies that you can use. All these techniques and methods aim at increasing your website traffic. You must find a way for web surfers to find your site. To do this, you must put yourself in the shoes of your prospective visitors and future clients and see the internet through their eyes.

Where do they usually go whenever they are looking up something on the web? The answer is the search engine; in fact, the two most popular websites on the web today are both search engines and portals. Thus, you should focus your internet marketing efforts on the search engine.

The majority of people usually search for something using a search engine and click on the top results that these engines give. Therefore, you must use the right internet marketing strategies to get a high search engine ranking. To gain a high ranking in search results, you can use several internet marketing tools. Search engine optimization is a set of methods that are aimed at improving the visibility of your site in search engine results.

A search engine indexes sites by looking at its keyword density. Your site's content must have favorable keyword density that is search engine friendly. Content is one of the most important internet marketing strategies.

If you have excellent content that is geared towards achieving a high search engine ranking as well as provide information then you can expect a high search engine ranking. However, this is not as easy as it sounds. Countless other sites may be using the same internet marketing tools as you do. Therefore, you must continuously seek out new ways to attract more traffic.

Some traditional marketing techniques such as print ads, billboards, brochures, testimonials, flyers etc should also be incorporated along with more effective internet marketing strategies to drive more traffic to your site. One of the most popular internet marketing tools today is the use of Pay per Click advertising.
With this method, you bid for a particular keyword in a specific search engine. If you have the highest bid then your sites link will be in the top result. This internet marketing strategy is now being used by thousands of sites. It is also gaining popularity because of its relatively high success rate in attracting highly targeted traffic.

Source: Free Articles

Sunday, October 5, 2008

How To Get Your Web Site Spidered Quickly

The world of internet marketing is a highly competitive place. As a beginning internet marketer there are some basic things you should know about how search engines spider and index your web site. Unless the search engines find your web site and index it, there is no way the general public will know that it is there.

After you have created your web site and chosen the products or services you want to provide, you will be ready to get your site listed with the search engines. When developing your marketing strategy, it is important to include a plan to get your web site spidered quickly. In order to get your site indexed you must let the search engine spiders know you are there in the first place.

You may have wondered if there are ways to lure the spiders to your web site other than manual submission. The good news is that many SEOs recommend the following methods rather than submitting your pages directly.

The best way to get your site spidered quickly is to link your web site to another site that is already indexed, that is related to your site, and that is spidered frequently. Having your site mentioned in news releases, blogs, and so on can get your site your web site spidered very quickly, sometimes within days.

You can also use the more traditional methods including posting in forums and providing articles for the various article directories. If you choose this route, be careful not to spam.

Follow the posted rules, give helpful answers, and do not go overboard on your "sig file". Private forums are not always indexed, so make certain that the forums where you post display recent posts and are listed in search results.

No matter which method you choose to get your web site spidered, you will need a good site map. A site map lists and links to all pages on your site. If your site consists of over approximately one hundred pages, consider using a multi-page site map.

Make certain that every site map page links to all other site map pages. You should have a link to your site map on your home page and preferably on each of your pages. You should make sure your web site pages are simple and free of useless clutter.

Getting your web site spidered quickly is the most important thing you can do to achieve success as an internet marketer. Using the methods suggested above can be very helpful in getting your web site indexed.

by:ybselpatt

Saturday, October 4, 2008

Planning: An Internet Marketing Strategy Many Site Owners Overlook!

Your Internet marketing strategy should include time in reading about all the marketing tools you are planning to implement on your site. Any great strategy is going to involve various types of tools all at the same time for a great overall effect on how your pages are ranking in the search engines and how your customers perceive your business online in the first five seconds they stop at your site. A visitor to your site is just that, a visitor. To increase business you want to turn these clicking visitors into buyers. You have to have a strategy to keep their attention, to talk to them more than once, and for them to visit your site more than one time.

A good strategy is going to first involve planning what you have to offer, and how you are going to offer services or goods. A solid method in delivery is very important in your overall marketing strategy because you will also tell the market about what you have to offer, how they can get it, and how the transaction is completed.

Each page if your own door to the Internet. What many online do not realize is that with improvement to the Internet and with keywords, search engine ranking and such, a visitor could be entering your site on the sales page, on the article page, or on the search page. Each page is unique and should be treated as best as possible for turning visitors to clients.

A great web strategy is going to involve one that you will know, and see the results, of what pages are being requested most often, and what potential customers are doing from that point. Are they then leaving the site, clicking on other pages, making a purchase or what? Use a strategy that will allow you to see where those surfers are heading right after leaving your site. This could be a cookie but cookies expire quickly and that still report to you what you need to know for marketing purposes.

In creating an Internet marketing strategy, you will need to set goals for your site. That you will not spend money on advertising and on pay per click, but that you will use marketing tactics and techniques to get additional traffic and additional rankings so you get visitors that you can then turn into customers. First focus on setting goals which includes finding out about the tactics and tools you have the time, knowledge and ability to use on your site.

As you set goals, you should keep in mind that it would require a little work on your own part to find the best tools and Internet marketing strategies for your own site. Set goals such as working on one marketing technique per week. After a few weeks you will have implemented all the tools and tactics, you can for your web pages and for learning more about your web market.

Set goals in putting the information you receive from your Internet marketing strategies to work for you. Make it a point to review and read all the reports available with the use of your marketing strategies to find out where visitors are going, what they are seeing on your site, and how many people who are coming to your site are purchasing from your site. As you create a strategy for your site, and for your marketing strategies, you will take each step one at a time, and build a very profitable and thriving business online.

by:triwbeef

Teasing and Testing Your Traffic

Getting visitors to come to your Internet site is the crux of the success of your home business online marketing promotion. You can build the greatest home business Internet site but if its marketing and promotion doesn't bring users to the site it's useless. Once those visitors are coming to your site your tracking software can let you know which pages they view and for how long and what brings them to the site and what page they are on when they exit the site. All this information helps you improve your site and the online sales process for your home business Internet marketing and promotion.

Your online marketing and promotion plan for your Internet home business should include the following goals:

* To get instant low cost traffic to your site so that these users can let you know if your Web sales copy works, if the order form is right, if the navigation is easy and if the opt-in e-mail offer is productive.
* To test whether the sales process you have set up online does the optimal job of converting your home Internet business' Web traffic into the greatest number of sales.
* To bring the greatest number of consumers to your Web site in the least amount of time.
* And to assure that putting your Web traffic marketing and promotion campaign on autopilot successfully grows your Internet home business.

When it comes to testing your Internet site prior to home business online marketing promotion a lot of entrepreneurs don't know how to test and what to test. The basics that you need to look at are the ordering process, the sales copy, the opt-in e-mail offer and the navigation of the site. The ordering process must be designed with the assumption that the consumer who buys from you has never done so online before. Make it so easy to navigate that the Web novice won't give up in frustration.

When looking at the sales copy on your site you want to pay close attention to how captivating your headlines are, how clear and influential the benefits are spelled out, that the guarantee is prominent and clear and that there is a strong call to action.

The opt-in offer must be prominent and just about mouth-watering. The point of testing this is to make sure that you're getting the contact information from that consumer. You know can lure them to your site time and time again until they say otherwise.

The most important thing to look at when testing your site's navigation is to make sure that someone who wants to buy your product or service online can do it in two easy clicks. More than that and you start to lose the interest of this instant-gratification audience especially if your market is under 35 years of age.


Friday, October 3, 2008

Internet Marketing Tips On Getting Your Web Site Spidered Quickly

The world of internet marketing is a highly competitive place. As a beginning internet marketer there are some basic things you should know about how search engines spider and index your web site. Unless the search engines find your web site and index it, there is no way the general public will know that it is there.

After you have created your web site and chosen the products or services you want to provide, you will be ready to get your site listed with the search engines. When developing your marketing strategy, it is important to include a plan to get your web site spidered quickly. In order to get your site indexed you must let the search engine spiders know you are there in the first place.

You may have wondered if there are ways to lure the spiders to your web site other than manual submission. The good news is that many SEOs recommend the following methods rather than submitting your pages directly.

The best way to get your site spidered quickly is to link your web site to another site that is already indexed, that is related to your site, and that is spidered frequently. Having your site mentioned in news releases, blogs, and so on can get your site your web site spidered very quickly, sometimes within days.

You can also use the more traditional methods including posting in forums and providing articles for the various article directories. If you choose this route, be careful not to spam. Follow the posted rules, give helpful answers, and do not go overboard on your "sig file". Private forums are not always indexed, so make certain that the forums where you post display recent posts and are listed in search results.

No matter which method you choose to get your web site spidered, you will need a good site map. A site map lists and links to all pages on your site. If your site consists of over approximately one hundred pages, consider using a multi-page site map. Make certain that every site map page links to all other site map pages. You should have a link to your site map on your home page and preferably on each of your pages. You should make sure your web site pages are simple and free of useless clutter.

Getting your web site spidered quickly is the most important thing you can do to achieve success as an internet marketer. Using the methods suggested above can be very helpful in getting your web site indexed.

by:TheBusinessPro

Thursday, October 2, 2008

The Right Marketing Tool For You

If you have a business to promote, you may want a marketing tool. But what is the best marketing tool for you? What marketing tool is widely used? Some of you may be asking what a marketing tool is. There are answers to these questions.

A marketing tool is something that a business uses to promote its product or service. This can be done through various means. But the main one is advertising (or marketing). A marketing tool can be any of the following: web design, SEO, photos or illustrations, autoresponders, and public relations.

The first marketing tool listed was web design. With a stunning web design, you can attract more people to your site. A web design that is easy to navigate also keeps people interested. It may also be memorable to keep them coming back.

The second marketing tool is SEO (search engine optimization). With search engine optimization you can guarantee that your site will be one of the first listed on a search engine. It does this by using link popularity and keyword popularity used in search engines. This will ensure more web traffic. In turn, this means more business.

The third marketing tool is photos or illustrations. If you have attractive photos or illustrations of your product or service, people will be more likely to purchase it. Get a professional to do this for you. The more photos or illustrations you have the better.

The fourth marketing tool is the use of an autoresponder. An autoresponder is a powerful marketing tool. It is used to automatically send out emails to people on your mailing list or to people who may have visited your sight. These automatic emails can list sales, promotions, or any other advertisement you'd like to have noticed to better promote your business.

The fifth and last marketing tool is public relations. Public relations are also a great marketing tool because it not only makes you look good, but it develops positive feedback of your business. This will in turn bring you more customers. Always build good rapport with your customers.

The best way to get different marketing tools is on the web. There are many sights that offer different marketing tools. They all vary in price from site to site. Most offer guaranteed results in a determined amount of time or they offer you a full refund. Some even offer a free trial period.

A marketing tool is the best way to promote you business. Using more than one marketing tool at a time will ensure even better results. Take your time and see which one is best suited for your business. If you can, try to use all 5!

by:fsegura

Wednesday, October 1, 2008

Membership Marketing: How To Have A High Retention Rate Of Members

Take a look at any of the popular membership sites and you will notice that there is a huge dedicated member base who hang on to every word of the administrators. You will also notice that new content is added on a regular basis, sometimes daily.

These are the signs of a great membership… one where the owners are dedicated and committed to adding regular content… where the members are active and enthusiastic about helping to grow the membership.

In fact, an active membership can grow itself if the members take the opportunity to voice their opinions and desires.

Having a high retention rate of members is not difficult; you already know how to keep members happy. The important aspect is to listen to the members.

They may suggest taking the membership into a different direction than you originally planned. If that is the case, should you argue with them or give them what they want?

Good membership administrators will cater to the needs of members as a primary focus.

Some ideas for new content to add to your membership on a regular basis include:

- Ebooks and reports - Videos - Audio recordings such as interviews - Interviews with experts in the niche - Reviews and news - Articles - Tutorials and training - Active forums - Surveys and polls

There really is no limit to what you can offer your members, and it will largely depend upon what your niche is and how much your members are paying.

If your membership is a free one, then you may not wish to update it very often. But if your members are paying $100 or more per month, then they expect you to make a commitment to publish updates when you say you will.

The best memberships have certain dates when they plan to post new items; they even run on a calendar schedule in order to assure that the items are ready to go on the due date. This type of commitment helps you keep members, while building a great name and reputation for your membership site.

Many new membership owners ask how to know what sort of items to add to the members’ area. The answer is simply 'research'. You should research your market before starting the membership. Searching forums, blogs and other sites for comments and questions from people in the niche will bring up many useful ideas for your membership.

Another factor that contributes to member retention rate is the ease of use of the membership. People like a simple layout with an intuitive navigation, and a simple process to download their products.

Building a great membership site is simply a matter of giving the members what they want. Don't be afraid to ask for opinions and ideas, as this is how you turn it into a highly interactive, tight knit community full of people who are keen to see the membership grow and move forward.


by JEREMY GISLASON

Saturday, September 20, 2008

The 21st Century Affiliate Marketers Secret Weapon - Not To Be Missed!

There are lots of web site software tools out there but one of the very best is free and provides lots of excellent features and benefits especially if you are building affiliate websites. It's called Wordpress and you can download it for free at www.Wordpress.org. Now being free is in itself not a massive advantage if you are serious about developing a long term affiliate strategy and want to have websites that you feel sure can be supported. The last thing you need are websites that go down and cannot be resurrected. However, Wordpress solves the critical support issue by having a fabulous user and developer community.

Now, let’s talk about some of the key benefits offered by Wordpress. The software itself can best be described as content management software (CMS) and some of the key benefits for affiliate marketers are as follows:

1. Easy to install especially if you have web hosting using Fantastico. If not, fear not, it really is simple. All you need is a web hosting account and a suitable domain name.

2. Easy to use and it has a great WYSWYG (what you see what you get) interface that converts your text into html. Just write your articles and simply enter into the article box.

3. Automatic archiving functionality so you don’t need to use a sitemap. Your articles are stored automatically.

4. A wide variety of free themes so you can change and amend the look and feel of the web site to suit your affiliate promotions.

5. A wide range of plug-ins are available so you can further customize your Wordpress site. E.g. web stats, anti-spam tools, automatic related posts links etc.

6. Excellent backup and security features so you can ensure the stability of your web site.

7. RSS feeds are built in so you can update various news and blog sites when you add new content. This helps get your content indexed very, very quickly.

8. Ability to have other authors add content to your website remotely, as long as they can access the internet. This is a huge benefit.

9. You can create posts or pages of content, the choice is yours. No need to worry about formatting in html. All the work is done for you.

You can spend a great deal of money on website building software but like most things there is a learning curve and I have yet to see any that have the same breadth of features combined with a relatively simple learning curve. I use it for most of my affiliate websites and because I employ writers I can have them upload the content directly via their own login access details from the comfort of their own homes. It’s a fantastic free software tool and not just for bloggers.

Go check it out today and start adding to your growing affiliate income.


by JOHN EVANS

Friday, September 19, 2008

The Basic Affiliate Internet Marketing

At times only a small amount to supplement an income can be a vast assist. Nowadays it is easier that you imagine to obtain a modest additional money in your bank accounts. Most of us these days have our own personal websites. We can acquire them for free and use them as a way to keep others up to date of what we are doing. You can in fact turn your website into a way of building some more money for you. By placing some ads on your site, you have the possibility to make some cash.

When people go onto your site, if they see an ad that is attractive and click it on you get what is known as a referral payment. The more clicks the better. Slowly your income will rise as your website gets viewed.

Once you have a site up and running, you need to dig up a list of affiliate companies that will provide you their advertising banners. There are lots of companies on the web that will assist you. You can also acquire performance statistics on them as well. You will be able to track how much you will make and how you will be compensated. After you move a few banners onto your site you’ll be able to test the progress for yourself.

Signing up for one of these affiliate programs is simple. You will be asked for personal information so doesn’t be put off. This is essential since they will be paying you commission cash. You’ll be expected to provide your social security number as well as undertake information. After you sign up you will need to deliberate about which programs to choose.

Commission junction has all of the information available on which companies pay which rates of commission. They also have information on how well and timely they make their payments. If a company is an unsound reputation, commission junction will know about it.

If you’re looking to make a slight more cash then it is uncomplicated. Why not undertake the first step and turn you personal website into a way to make money. Fill up those vacant spaces with advertisements and let the cash move in. you can always develop and generate different websites. They more ads you can obtain the better. Affiliate programs are excellent ways to assist you bring in cash. You can start off small with your own site and then develop into other areas. Ultimately, you could build your own affiliate business. Look into affiliate marketing. It could be pretty lucrative.


by AMITT SHARMAA

Thursday, September 18, 2008

Make sure that your ebook cover sells your book

Do you buy ugly books? Probably not. Book covers sell books. Ask any bookstore manager. Ask any successful Web site that sells books.

"Don't judge a book by its cover." We've all heard this saying before but the truth is, we all do it anyway.

First impressions greatly influence how we judge people. Impressions are no less important when it comes to the items we buy. For example, imagine that you are looking through a magazine. You come to a page that has two nearly identical ads side by side. Both ads are selling books on the same subject. However, in one ad the book is shown with a plain cover with text only and no illustrations. In the other ad, the book has a colorful, illustrated cover, along with the text. Now, which ad is likely to catch your interest?

Sure, the title and other text will go a long way to inform of the book's contents. But, unconsciously you are going to be attracted to the illustrated cover. Your impression will be that this book has greater value. Simply put, you decide that "what you see is what you get" and that is usually enough to sway you to buy that particular book.

Let's say you visit two different Web sites, both selling an ebook about starting a home-based business.

On one site, the book cover is a flat rectangle representing the basic shape of the front of a book. Furthermore, while it has some color and illustrations, these images have nothing to do with the subject of the book, plus the photo is a little blurry.

The second site shows a three-dimensional ebook image. It "looks" like a real book. The picture conveys a mom working on a computer with a child on her lamp, representing a home-based computer business. Added to that, the photo and the colors on the cover image all work well together.

Now, which ebook are you likely to be drawn to? Which one gives you a sense that it has greater value? Clearly, the one represented by the well-designed, 3D cover with a relevant image will influence you in a more positive way, and will more likely induce you to purchase that book.

Every successful marketer learned back in Marketing 101 that the packaging will most often determine how well an item will sell. Successful Internet marketers of ebooks and software already know this. These ebook and software sellers understand the importance of the cover design (book or box). They use quality 3D images to represent their products and increase their perceived value.

Let's put it this way: You may have produced the world's most important book on your subject, but who is going to know if nobody reads it?

A quality ebook image is vital to your ebook sales! If you are selling a book on the Internet (heck, even if you are giving it away), your marketing success is going to depend on how potential buyers perceive its value. www.make-your-ebook-sell.com www.ebookmarketing.reprintarticlesite.com Put a little more crudely, dress your ebook in rags, showing a flat cover with no illustrations or inappropriate images, and no one will want it. Display your ebook in the equivalent of a tuxedo, a 3D cover with well-thought-out images, colors and title text, and you will instantly boost your ebook sales!


by NEETIN MAINRO

Wednesday, September 17, 2008

How do I set up an affiliate marketing system?

Affiliate programs will enable a business to generate a lot of traffic and therefore boost sales through promotion by third party sales or sites. It's also a cost effective way to advertise your products and services as you pay only for the efforts that actually turn into sales.

Setting up your own affiliate system can be either easy or overwhelming, all depending on how many affiliates you want to recruit, as well as your payment policy and the type of product that you are offering.

As for your affiliate systems, there are two options for your business - outsource the entire system or run your own affiliate system through your own web host. Each one boasts its own advantages as well as disadvantages.

If you have a small amount of affiliates, then you can run your own affiliate software. If you plan to recruit a large number of affiliates, then you will probably need to outsource. The reason for this, is because you'll find it easy to deal with a large number of sign ups, track payments, monitor clicks, etc.

Types of affiliates There are numerous types of affiliates out there to choose from. There's the pay per sale, there an individual is paid only if a sale is generated from the affiliate's link. It's the least attractive to people, unless the product is in high demand and the most profitable for business.

Another type is the pay per lead, where you pay only for traffic. With this type, the affiliate is paid only if a visitor is generated from the site of the affiliate. It's attractive to affiliates although costly to web site owners due to the possibility of non sale visits.

Considerations when setting up an affiliate, something to consider is whether or not you'll approve affiliates manually or automatically. It's normally recommended to start affiliate programs with your established customer sites then progress to new ones.

If you are dealing with pay per clicks, you may have to control the affiliates as the quality of visitors will be a huge factor when it comes to the generation of sales. By manually reviewing, you'll also be able to judge the website or individual affiliates to see if it's in the best interest of your company.

If you decide to use your own affiliate system, one of your biggest challenges will be how to pay affiliates a percentage of what you end up receiving from customers. To do this, you can rely on software such as Affiliate shop to help you track and manage commissions. For more useful tips & hints, please browse for more information at our website: - www.success-affiliate-marketing.com www.affiliate.reprintarticlesite.com

by JAIPY PADDA

Know more about Article Marketing Strategies

Article marketing seems to be the buzz word in web site marketing and SEO (search engine optimization) lately. I've had a lot of people ask me-- what exactly is article marketing? Why is it so popular? And how is it done? Well, the whole point of Internet marketing is to get people to notice your site out of the thousands and thousands of sites out there. There is little point in taking the time and going to the expense of having a business website if no one ever sees it. Article marketing is no different than any other form of marketing on the Internet and that if you do it correctly you can be rewarded. Let's take a look at four essential article marketing strategies you must follow to get maximum benefit out of your articles.

First of all use your articles to market for traffic. This is the single most important thing you can do, because people reading your articles represent a tremendous prospect base for you.

Therefore your real goal is to use your articles to get the click to a landing page, your website or blog. If you have done that you done your job.

Most article directories will allow you to review statistics on how your articles are performing. The most important statistic that you are looking for is how many URL clicks you got.

Secondly remember that your articles do not have to win any writing prize. Leave the Pulitzer Prize for the professionals. You just concentrate on writing a good quality article that contains proper grammar and spelling.

That means you do not have to spend all day crafting the perfect article. Understand that your readers are not writing critics either. This should take some pressure off of you and allow you to concentrate on getting your article done and ready to start the next one.

Thirdly article marketing is a numbers game. It only stands to reason that the more people you have reading your articles and more potential traffic you have coming to it.

Therefore spend as much time as you possibly can, either writing articles personally, or contracting them to be written for you. You might even want to consider doing both.

Hiring a company to write your articles for you can be an excellent use of your time as well as a way to expand your article marketing efforts.

Fourthly do not limit your article marketing efforts to just one directory. Try and get unique versions of them into several of the top directories.

If time is a problem use a submission service to do this for you. As a matter of fact automate every portion of your article marketing efforts that you possibly can.

In summary, this is four article marketing strategies that will make a difference in whether article marketing works for you or not. Article marketing can be a lot of fun, a lot of hard work, and a very profitable way to build your Internet business.


by NAVIN RASTOGI

Tuesday, September 16, 2008

Newbie to Make Money Online With Affiliate Marketing

Many people who are interested to make some money online have difficulties to get started. They are flooded with so many information and guides that teach them to get started in different ways. Which one is better? If you are one of them, confusing on how to start your affiliate business, here a few tips to guide you:

1. Get A Simple Affiliate Marketing Guide

If you are a newbie, do not read the affiliate marketing guides that are written for advanced affiliates, it will make you even more confusing after reading them. Always select one guide that is simple and means for new affiliates. The most important is you need to get an affiliate marketing guide that easy to understand so that you can follow the blueprint and get the affiliate business started.

2. Make Sure You Read The Affiliate Marketing Guide

Many affiliates tend to buy a lot of online money making guides or the book on how to make money with affiliate marketing. The problem is they buy but they don't really read them. So, even you have the best guide in hand, it may not get you started and achieve your success in make money online. Hence, you need to start to read the materials you have bought, at least one.

3. Take Action To Start

It is no use to just thinking of starting your affiliate business without the actual action. Once your have some idea on what affiliate marketing is, and after you learn the techniques of affiliate marketing, make sure you turn these knowledge into actions. You may need to purchase the necessary tools such as a domain name and hosting account for your website, and an autoresponder service to build your list. The bottom line, don't just think, you need to take actions to start it.

4. Prepare To Face Initial Loss

Most top affiliates do face some losses when they started their affiliate business due to the testing for their best method of online marketing and the best keywords that bring profits. During the test with pay-per-click advertising, you may find keywords you use in your marketing efforts do not convert into sale. The clicks cost the money without ROI, but once your eliminate the unconverted keywords, you can turn your affiliate business to positive ROI. As a new affiliate, be prepared to face some losses of marketing cost that do not generate revenue.

5. Keep In Mind That Success Need Time & Efforts

You won't be able to earn million of dollars overnight or in weeks with Affiliate Marketing. It is not a "Get Rich Quick" scheme; instead you need to work for it in order to be an affiliate marketer who can make money online successfully. Remember, success needs time and efforts.

Summary

If you are new to affiliate marketing and are interested to make money online, then it is important you get one guide that provides you the blueprint of success. You need to take actions to get started and put in your efforts to get it successful.

Super Affiliate Handbook is one of the best affiliate marketing guides in the market that helps many newbie to become super affiliates, you could copy the success. Read our review of the ebook at http://www.onlinebusinessrevenue.info.

by SCOTT BAMBOO

Monday, September 15, 2008

MLM Marketing -how can you use Article Marketing effectively

Most people who join multi-level marketing companies do so because of the tremendous income opportunities that are associated with the MLM industry. Many opportunities in the industry offer anybody the chance to make five and six figure incomes with little capital needed for start up costs to join.

The opportunities to realize financial independence can be a powerful driving force for us all. Because MLM companies offer this chance, more than ever before, many are looking into this area as something to consider for themselves and their families.

Choosing the right MLM company to join is the trick. So many multi-level opportunities are fly-by night scams. They pitch an incredible tale of getting rich almost over night with little effort put forth. Dont buy into these pitches.

Choosing the right MLM company to join is relatively easy. These companies have been established for years and have a solid track record. Everything about them is out on the table for you to verify.

Being a independent distributor in a MLM company is hard work. If you want success, then you will have to understand the product lines, your compensation plan, the down line structure and business practices you will be using.

In all cases, your financial success will be strongly tied into your down line of other independent distributors that you will sponsor. In essence, they work for the company but in reality, they work under you.

Long gone are the marketing ways of old. This used to require you to talk to all of your friends, neighbors and everyone else you ever shook hands with about your business opportunity. Recruiting your MLM down line used to be a socially brutal experience. You would walk into a party and watch everyone scatter to the other side of the room away from you.

Many successful MLM marketers are now using the Internet to get good targeted leads for their downline by article marketing. Go to any article submission directory and you will find thousands of MLM articles that all back-link to the authors MLM website.

The ironic twist is that your targeted leads should be other independent MLM distributors! Yes, this sounds crazy, but it is true. So many individuals that are distributors already are more than familiar with the MLM industry. They are always on the look out for more MLM opportunities. Many MLM marketers have more than one MLM company they are partnered with.

By using article marketing methods consistently to generate targeted traffic for your down line, you will be getting people who are already familiar with the MLM industry. They will want to know more about what your MLM company has to offer them. These will be very hot prospects for you.

The great thing about article marketing is this method will not cost you a dime. The trade off is that you have to put in the work to write those articles and set up your website for cultivating your prospective leads that are directed to it from your articles. This is one of the best methods used to generate target leads to create a solid down line for your MLM business.

There are many free step by step resources online on how to use article marketing to set up a system that will regularly generate prospects for you by article writing.

Old school MLM would have you cold calling your second cousins to set up a time for you to talk to them about your great MLM opportunity. Which method would you rather use to create your new down line, article marketing or cold calling? For more useful tips & hints, please browse for more information at our website:- www.newbies-copywriting.com www.articlemarketing.infozabout.com

by GURPREET SINGH

Saturday, September 13, 2008

Make mine a coffee and an E-book, please.

Everyone is busy. No wonder that headline news and internet banner lines get more attention than serious news magazines. This is a world addicted to information but we want it by I.V., fast and focused. E-books give that kind of fast and focused fix to information junkies.

Using the E-book approach, you can teach almost anything to almost anyone. Don't be fooled by size. Smaller is not less when it comes to a well written E-book. Think of the old example of how to eat an elephant: one bite at a time. That's the genius of the E-book with tightly focused information, one bite at a time.

The E-book is portable in ways that print publisher never considered. You can drag around a huge volume of War and Peace or download an e-book analysis of that classic on your IPod. Which way would you rather study for a literature exam?

For training in business topics, the E-book is right on target. E-books are focused and available on demand. As a new employee needs to learn a technique, it's available on E-book instantly. Colleges and Universities are using more and more E-book texts and supplemental texts. With the high cost of textbooks and their weight (pounds, not profound), E-books are a welcome cost saving for students.

Almost any hobby, sport, craft or pass time you can name makes an ideal subject for E-book. Because E-books are around 30-50 pages, sometimes less, different aspects of the subject can be detailed. Instead of buying a 200 page print book on Gardening, you can get an E-book on topics such as; Herb Gardening in Planter Boxes or Mini-Roses for Victorian Gardens. With E-books, you discover what you want to know without getting more than you need.

You can write an e-book. Yes, you can. Start by finding your "niche" or specialty. What are you passionate about? Do you have a new approach to herb gardening? Did you build a home recording studio with big sound on a bargain budget? Have you found creative ways to recycle old household items? Those ideas are the beginnings of a E-book. A short book is not a sloppy book. Regardless of size, any book begins with a concept and an outline. The concept is one sentence description of what you have to say. Sales people call it an "elevator speech", a way to present your key idea in 30 seconds or about the time you have to talk with someone in an elevator. Take that concept and develop an outline. Yes, just like your English teacher tried to show you in high school. List 3-5 key points then under each point, summarize what you plan to present. Take that outline and start writing.

Your E-book can be a free gift for visiting your site, available for purchase or packaged to sell to other internet marketers. As an e-book author, you establish yourself as an authority and potentially draw more traffic to your site. Start writing your E-book today!

Did you find this article useful? For more useful tips & hints, Points to ponder and keep in mind, techniques & insights pertaining toe-book marketing . Do please browse for more information at our website:-


by JAGJIT AMRITSAR

Article Marketing, the Superman in the Internet Business Warfare.

On the top of all those benefits, when we publish articles they bring both short and long term internet business power and can reach different separate audiences from many niches, yes, at the same time!

When articles are distributed through mass article submission, we have the home internet business engine, which is more powerful than any other strategy.

1. What Is The Great Idea Of Article Submission, The Objectives? a. To get organic traffic from the search engines. Free, long term, targeted traffic, that`s the best we all want. By writing articles about the internet business opportunity and submitting them to article directories, we can increase the search engine ranking, which (if successful) brings the targeted internet marketing traffic residually.

b. To get targeted article directory traffic. The article directory traffic works in a simple way: the more article directories you use, the more traffic your internet business will get.

The article directories are the most visited website online, which means a nice flow of very targeted visitors, because the directory articles are divided into categories.

Cite build backlinks. Many search engines, like Google, regard backlinks as votes from other internet business sites to your site and this increases the popularity and the usefulness of your internet business opportunity for the search engine customers, the searchers.

Lots of backlinks from high PR sites increases the search engine ranking and the mass submissions to directories and websites create these links quickly and easily.

The search engines evaluate these one way links higher than the two ways, reciprocal links, because they are based on the barter deal: we agree to place links on both parties’ sites.

And the page rank among the first 3 sites on the result page brings targeted, residual traffic.

Ditto bring traffic from the related sites. The link on the home internet business site is a kind of a recommendation to visit that site. If the linking site is related, this traffic is very welcome.

2. The Question about the Duplicate Content. The issue of duplicate content pops up every time, when we submit articles by mass submission and whether we will get some penalty from the search engines?

The answer can be found from the target of article submission. The idea is to build lots of backlinks from lots of related directories, not to rank high on the search engines.

I have never had problems with this issue and I have published hundreds of articles through mass distribution.

But I will never use the same article twice, i.e. I never publish same articles on my site and by mass article submission.

I also publish articles in the hand-picked, quality article directories, like EzineArticles.com, because if the keywords (at least the main one) are small enough, or realistic, EzineArticles can throw my article to a very high position on the search engines. This article submission I do always with an original article.

3. Shall We Use The Long Tail Or High Demand Keywords? I see this issue as a question about the competition: is it easier to climb high on the search engine result page of an extremely high demand keyword or on the several lower demand keywords pages.

Or: do I benefit more to be among the top 3 sites on the low-demand keyword result page and get tens of site visitors per day, than to be number 120 on the result page of the high demand keyword, which will bring my site next to nothing.

The secret is to use realistic keywords, even small ones, but to use the "long tail keyword" strategy. This way we optimize our article with several keywords.

That`s all this time, successful optimization! Like Ted Turner said: early to bed, early to rise, work like hell and advertise!


by TWISTER TWISTER